WAAT 1.0: Shark Fin Soup Tied to Weddings but More Than Half Surveyed Are Willing To Replace With Alternatives

7 April, Kuala Lumpur: WWF-Malaysia’s Asian City Shark Fin Consumer Survey 2015 reveals that consumption of shark fin soup is strongly tied to celebrations such as weddings (85%). The majority of consumers (57%) responded that it would be acceptable to replace shark fin soup with alternatives at weddings. Malaysia is ranked as the world’s 9th largest

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